Growing Libraries in the News.

PRESS RELEASE

Contact Information

Growing Libraries, LLC
Ian Downie, CEO
media@growinglibraries.com

FOR IMMEDIATE RELEASE

Growing Libraries Announces Version 1.03 Release with Advanced Campaign Scheduling and Enhanced Community Mapping Tools.

Dover, DE – May 19th, 2026. Growing Libraries today announced the release of Version 1.03 of its Community Insight™ platform, introducing new capabilities designed to help public libraries plan outreach more strategically and better understand their communities geographically.
The latest release delivers two major new features aimed at improving campaign planning and community visibility.

Schedule Outreach Campaigns in Advance
Libraries can now schedule outreach campaigns for future delivery dates directly within the platform. This new functionality allows staff to prepare campaigns ahead of time and align communications with key programming dates, seasonal initiatives, and strategic outreach efforts.
Whether promoting Summer Reading, story times, new resident campaigns, community events, or targeted engagement initiatives, libraries can now build campaigns in advance and confidently schedule deployment for the most effective moment.
This enhancement supports more efficient workflows for busy library teams while enabling better long-term marketing and community engagement planning.

Enhanced Mapping with Community Landmark Pins
Version 1.03 also introduces enhanced map annotation tools that allow libraries to add custom pins and markers to map views within the platform.
Libraries can now visually overlay important community landmarks — including library branches, parks, schools, museums, community centres, transport hubs, and other local destinations — directly onto demographic and outreach maps.
This added geographic context helps libraries better understand where target audiences live in relation to key community locations and supports more informed strategic planning, event targeting, outreach decisions, and service development.
By combining demographic insight with local geographic awareness, libraries can make smarter decisions about where and how to engage both cardholders and non-cardholders within their service area.
Ian Downie, Founder and CEO of Growing Libraries, said “We are committed to ongoing development of the platform based on feedback from our library partners. The evolution is focused on helping libraries improve their understanding of their local communities and to continually improve their targeted outreach and engagement.”

About Growing Libraries
Growing Libraries™ helps public libraries expand their reach and impact by increasing cardholder registrations. We believe that when libraries grow, so do the communities they serve.

Our innovative SaaS platform empowers libraries to create data-driven outreach campaigns that grow their membership.

Our Community Insight™ tools provide powerful demographic insights into the community, identifying and segmenting non-cardholding households, enabling high-precision targeting to drive cardholder growth. Using our Growth Programs™, libraries can engage these households with personalized and optimized outreach messaging via email or direct mail campaigns and track progress within the platform.  Our CI-Sync™ connector integrates seamlessly with both the library’s ILS and our community data sources, allowing real-time updates of the platform.

For more information, please visit https://growinglibraries.com

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